Making a Compelling Case for Change
One thing sets successful change management strategies apart from those that don’t work – people believe a change is needed. In a study we conducted,we found that in 95 percent of the successful changes, those who had a stake in the outcome understood that something had to change.
Making a compelling case for change is critical to your success. Everything else rests on your ability to get this message across. If you fail here, everything else is going to be harder. You will surely face resistance to change. And that’s not pretty. The change may take longer, cost more, give you headaches, and ultimately fail. Sadly, many rush past this phase and a pay a high price.
Are you certain that most (if not all) critical stakeholders see – and feel in their guts – a compelling need to change?
Here are some resources that can help you answer that question and make a compelling case for change.