Twitter to the Rescue (Really)

Monday, June 15th, 2009

I am not a big fan of Twitter. To date, I hadn’t seen what all the fuss was about. And then news came out from Iran. The government blocked the Internet so that word could not get out about reactions to the elections. But they forgot about Twitter. People tweeted, telling the world about their reactions.

So, what does this have to do with change management, you might ask.  You can try to keep things quiet, under wraps, etc., but people will find a way to let others know what’s up even in the most oppressive environments.

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