Why We Make Bad Decisions
Noreena Hertz wrote an important article on the topic NYT (10/19/13).
People don’t challenge experts. She writes: “when confronted with the expert, it was as if the independent decision-making parts of many subjects’ brains pretty much switched off. They simply ceded their power to decide to the expert.
“Experts who are too certain of their views are wrong more often.We typically agree with the outcomes we want. She suggests that’s why smokers point to the one person who lived to be 99 while smoking many packs a day, rather than results of studies.
Seems like this short article is a good reminder for those of us who work on organizational change.