Making a case for change is tough. But, you knew that. One effective way of getting people’s attention is with compelling stories. Stories grab us in ways that bullet points and graphs don’t.
I recorded an interview with Lori Silverman, author of Wake Me When the Data is Over (a title that I love). I ask her how to use stories to making a case for change “and to keep the message alive throughout the life of a big project.” (www.wakeupmycompany.com)
It’s about 40 minutes long, and you can listen to it in the Change Management Library section of my website. Just scroll down the page and you’ll find it.
If you do listen and have questions, leave a response to this post. Lori has promised to visit the blog and respond to your questions. Thanks.