Presidents, Elections, and Change Management

Monday, January 28th, 2008

Interesting article in The Washington Post this morning. /01/27/AR2008012701499.html

Presidents, who get reelected, simplify their messages the last year of their terms. The first three years tend be full of complexity and nuance. And then they get simple.

This is probably good advice for other leaders as well. When leaders in organizations need to get people to support a major change, they often add in too much stuff to their presentations. This tends to confuse, anger, or bore people. The message gets lost. I am not suggesting that leaders get simplistic, but they should make sure that people can walk away understanding the message.