Perspectives on Change

Exploring the Human Side of Change

Why People Resist You Even When the Idea Is Good

Why People Resist Change Even When the Idea Is Good

I want to tell you how I started thinking about resistance. Early in my career, I had a lot of ideas. I thought I could see what needed to change and how to make things better. And I assumed that if the idea was sound, people would get on board. That’s not what...

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Why Everybody Knows Betty (And Why It Matters)

Why Everybody Knows Betty (And Why It Matters)

I want to share a simple idea. It sounds almost obvious, but it can be surprisingly powerful. I call it: Everybody Knows Betty. I was working with a hospital and asked a group of frontline staff a simple question. If the CEO walked in, would you recognize him? Most...

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